Earl Mendenhall III

Earl Mendenhall founded Mendenhall Insurance & Investments in 1987, later renamed Longview Insurance & Investments in 2021, dedicated to providing comprehensive financial planning services that extend beyond insurance to help clients achieve true financial security.

When he founded the firm, Earl saw the need for a more holistic approach—one that integrated multiple financial products and services to better serve clients’ long-term goals. His vision was to build a firm that prioritized personalized, proactive planning, ensuring that every client received guidance tailored to their unique financial journey.

Earl built the firm’s culture on a foundation of collaboration, integrity, and client-centered service. He believed that all team members’ insights were valuable, fostering an environment where innovation and client advocacy thrived. His leadership encouraged open communication, teamwork, and a deep commitment to putting clients' best interests first. He also pioneered the practice of including assistants in continuing education, ensuring that the entire team was equipped with the knowledge needed to provide outstanding service.

A strong believer in the power of relationships, Earl attributes much of his success to the support of those around him—both professionally and personally. His wife, Claire, and their children, Connor and Emma, were a constant source of encouragement throughout his career. Their support allowed him to focus on building a firm that not only served clients but also upheld the values of trust, care, and integrity.

Earl took great pride in guiding clients through life’s uncertainties, always emphasizing trust, proactive planning, and genuine care. His legacy includes setting high standards for client service and mentorship, shaping a firm that continues to uphold his core values.

Now retired, Earl and Claire look forward to traveling, enjoying woodworking, treasure hunting with his metal detectors, and spending time with their family. His contributions to the firm and the financial planning industry remain an enduring testament to his dedication and integrity.